KAYE LUXE Beauty

THE BRAND BACKGROUND

Kaye Luxe Beauty is a modern makeup and PMU studio founded by Kaye, a beauty expert known for her precision and passion for enhancing natural confidence.

Her brand blends luxury and comfort, helping women feel effortlessly beautiful through timeless artistry.

Though her social media thrived, her website didn’t reflect her premium experience or convert visitors into bookings that’s where our collaboration began.

THE CHALLENGE

Before our collaboration, the Kaye Luxe Beauty website faced several challenges:

Unclear brand story: The website lacked messaging that clearly communicated her value and expertise.

Low conversion flow: Visitors weren’t guided toward booking or inquiries, leading to missed opportunities.

Weak SEO foundation: The site had minimal on-page optimization, poor meta descriptions, and missing alt-text.

Visual inconsistency: The design didn’t match her luxury, feminine brand identity; colors, fonts, and spacing felt disjointed.

THE SOLUTION

We rebuilt the Kaye Luxe Beauty website with a conversion-first, SEO-backed strategy designed to attract, engage, and convert.

Our focus was on clarity, confidence, and user flow:

Crafted a clean, modern layout that mirrors her luxury brand aesthetic.

Wrote client-centered copy that speaks to transformation and trust.

Added strategic CTAs to guide visitors from inspiration to booking.

Enhanced SEO with optimized keywords, alt text, and mobile speed.

THE RESULT

a seamless digital experience that reflects Kaye’s artistry and helps clients feel the same confidence they gain in her studio before they even book.

What client say

Kaye, Kaye Luxe Beauty

My new website finally feels like me; clean, elevated, and easy to book from.

Work with Shirly DESIGN STUDIO

Let’s create a visual identity that tells your story beautifully and converts with intention.

Ready to elevate your brand?